Transforming Careers, Empowering Futures

Master of Marketing and Brand Management

Degree awarded by European International University (EIU-Paris),
a QS Rated 5-Star University. 

Times Global Education, a leader in quality higher education since 2001, is proud to offer the Master of Marketing and Brand Management (MMBM) degree in partnership with European International University (EIU-Paris), a prestigious QS 5-star rated institution. The MMBM program is designed to meet the growing demand for skilled marketing leaders and brand managers by combining world-class academic content with real-world application and industry-driven learning. This fully online, self-paced program allows working professionals, business leaders, and corporate executives to pursue their dreams of obtaining a top-tier qualification while maintaining their career momentum.

In just 12 months or less, you’ll gain in-depth knowledge and expertise in marketing leadership, strategic brand management, and cutting-edge marketing technologies, all at your own pace. The MMBM degree equips you to tackle modern marketing challenges and stand out as an influential leader in the ever-evolving marketing landscape.

Why This Program is Ideal for You?

• Obtain an Accredited and QS 5-Star Rated University Master’s Degree.

• 100% Online & Self-Paced – Study anytime, anywhere, at your convenience.

• No Need to Quit Your Job – Balance work and studies seamlessly.

• Practical & Industry-Focused Learning – Apply knowledge directly to real-world challenges.

• Affordable & Time-Saving – Earn a globally recognized master’s degree in a shorter timeframe.

• Multilingual Support – Choose to complete your assignments and exams in English, Chinese, Bahasa Indonesia, Vietnamese or Malay (Additional USD 500 for non-English exam support).

• Global Networking Opportunities – Attend our biannual Students and Alumni Networking Dinners in Kuala Lumpur, Bangkok, Ho Chi Minh City, Hanoi, and Penang.

WHO SHOULD ENROLL?

This MMBM program is designed for:

• Marketing Managers & Leaders: Those seeking to advance their skills and move into higher leadership roles within marketing and brand management.

• Business Executives & Entrepreneurs: Professionals looking to scale their businesses and apply marketing strategies effectively.

• Corporate Managers: Individuals who want to enhance their organizational leadership capabilities and take charge of brand development and marketing operations.

• Marketing Consultants: Professionals looking to deepen their knowledge and update their marketing toolkit with the latest industry trends.

• Young Professionals: Graduates looking to specialize in marketing and brand management to propel their careers in the business world.

STUDENT & ALUMNI NETWORKING OPPORTUNITIES

Times Global Education hosts biannual Students and Alumni Networking Dinners every six months in Kuala Lumpur, Bangkok, Ho Chi Minh City, Hanoi, and Penang. These exclusive events provide students, alumni, lecturers, and industry professionals with opportunities to build valuable networks, share insights, and gain industry expertise.

PROGRAM STRUCTURE & SUBJECTS COVERED

1. Digital Marketing and Social Media Strategies
   In this module, students will explore the latest digital marketing techniques, including SEO, SEM, email marketing, and social media strategies. Learn how to implement these techniques for business growth and engagement in the digital age.

2. Consumer Behavior and Market Research
   Understanding consumer psychology is key to successful marketing. This subject teaches how to analyze consumer behavior patterns and conduct market research to make data-informed decisions.

3. Entrepreneurial Marketing and Business Growth
   This course focuses on innovative marketing strategies that can drive the growth of new businesses and startups, empowering students to create and scale entrepreneurial ventures.

4. Service Marketing and Customer Experience Management
   Explore the nuances of marketing services as opposed to physical goods, emphasizing customer experience management and building customer loyalty.

5. Integrated Marketing Communications
   Learn how to create a consistent brand message across multiple channels, integrating digital and traditional marketing strategies for maximum impact.

6. Marketing Leadership and Strategic Decision-Making
   Develop essential leadership skills in marketing management and learn to make strategic decisions that drive brand success and corporate growth.

7. Leadership and Organizational Behavior – Enhance leadership skills, team management, and organizational behavior strategies essential for leading supply chain teams. Topics include change management, cross-cultural leadership, and decision-making in complex supply chain environments.

8. Sustainable Business Practices - Study environmentally responsible supply chain solutions, corporate social responsibility, and sustainable business models. Learn about circular economy principles, green logistics, carbon footprint reduction, and ethical supply chains.

9. Professional Portfolio Project – This assignment is an opportunity for you to create a dynamic, evidence-based Professional Portfolio that encapsulates your unique academic achievements, practical experiences, and future career aspirations. Your portfolio should serve as both a reflective tool and a showcase of your professional identity, tailored specifically to your journey in our Master's program

Benefits of the Program

• ✔ Accredited & Recognized – Gain a Master’s degree from a QS Rated 5-Star University

• ✔ 100% Online & Self-Paced – Study anytime, anywhere at your convenience

• ✔ Fast-Track Completion – Earn your degree in as little as 12 months

• ✔ Flexible Assessments – Case studies, written assignments, and multiple-choice exams

• ✔ Graduation Ceremony – Attend our annual event to celebrate your achievement

• ✔ Networking & Career Growth – Attend the biannual Students and Alumni Networking Dinner in Kuala Lumpur, Bangkok, HCMC, Hanoi, and Penang.

• ✔ Flexibility in Language – Students may complete their assignments and exams in English, Chinese, Vietnamese, Bahasa Indonesia, or Malay (USD 500 administrative fee applies for non-English exams).

Entry Requirements

Applicants must meet one of the following requirements:

• Academic Qualification: A Bachelor’s Degree or equivalent in any discipline.

• Mature Entry Route: Professionals with 10+ years of work experience in marketing management and/or brand management related fields may apply through case-by-case evaluation.

Language Requirement:

• Sufficient English proficiency is required for reading and learning materials.

• Note: Students may choose to complete their case study assessments in English, Chinese, Bahasa Indonesia, Vietnamese, or Bahasa Melayu. (language support fee applies for non-English assessments)

ASSESSMENT & GRADING SCHEME

Assessment
Each course is assessed through a combination of written assignments, case studies, and multiple-choice assessments.

While the Professional Portfolio Project requires students to submit an individual project demonstrating their knowledge and skills.

Grading System
The grading system is defined as follows: 

Pass:
90-100% - Higher Distinction
80-89% - Distinction
70-79% - First Division
60-69% - Second Division
50-59% - Satisfactory

Fail:
49% and below - Unsatisfactory

PROGRAM FEES & ADDITIONAL COSTS

Tuition Fee:

• Option 1: Single Payment

• USD2,900 / RM 12,000 / VND 74,000,000
  Plus Application Fee: USD300 / RM1,200 / VND7,600,000

• Option 2: Three Installments

• 1st Installment (Upon Application):
  USD 1,600 / RM7,000 / VND 40,000,000
  Plus Application Fee: USD 300 / RM1,200 / VND 7,600,000

• 2nd Installment (4th Month After Enrollment):
  USD800 / RM3,500 / VND20,000,000

• 3rd Installment (7th Month After Enrollment):
  USD 800 / RM3,500 / VND20,000,000 

Important Notes: Students aiming to complete their Master's degree within 6 months are required to pay the full tuition fee upon enrollment.

Additional Costs:

• Exams in Chinese or Vietnamese Languages:
  Additional USD 500 / RM2,000 / VND12,000,000 for administrative fee and language support.

Affordable & Flexible Learning

This program allows you to study without quitting your job, offering self-paced learning so you can balance work, study, and personal life.

To keep tuition fees as affordable as possible, essential course materials are provided. However, students may choose to purchase additional books or resources at their own discretion for a more comprehensive understanding of the subject.

STUDY PERIOD

• Standard Duration: Complete within 12-24 months
• Maximum Duration: 24 months (Extension available for USD 500 per year)

The maximum study period for the EIU-Paris Master degree program is 24 months from the date of the Admission Letter.

Should you fail to complete your studies within the allotted 24 months, you are permitted to extend your study for an additional year, subject to the terms and conditions outlined below:

If students are unable to complete their EIU-Paris Master degree study within the initial 24-month period, they will be required to pay an additional tuition fee of USD 800.00 to extend their study period from the 25th month to the 36th month.

Failure to complete the EIU-Paris study within 36 months will result in the termination of enrollment with TIMES and EIU-Paris, thereby ending your status as an EIU student.

EIU-Paris – A QS Rated 5 Star University

We are excited to share that our esteemed partner, European International University (EIU-Paris), has recently been awarded a prestigious 5-star rating by the QS university rating system. This significant accomplishment underscores EIU-Paris's steadfast commitment to academic excellence and student success. As we continue our collaboration with EIU-Paris to offer innovative and high-quality educational programs, this recognition further reinforces our dedication to providing our students with unparalleled learning opportunities

Multilingual Assessment Options

We are proud to offer a truly inclusive learning environment in our Master degree  program. While our curriculum is fully in English, we understand the importance of accommodating diverse linguistic backgrounds. That's why our students have the unique opportunity to choose their preferred language for coursework, and assignments.

Whether it's English, Chinese, Vietnamese, or Bahasa Indonesia, we empower our students to excel in their studies by allowing them to engage in their native or preferred language. This commitment to linguistic diversity not only fosters inclusivity but also ensures that every student can fully demonstrate their knowledge and skills.

For students opting to submit their assignments in Chinese, Vietnamese, or Bahasa Indonesia, there is an additional Administrative Fee of USD500.

Networking Dinner to Meet Lecturers and TIMES Management Team 

Times Global Education is delighted to present our biannual Students and Alumni Networking Dinner, held every six months. This exclusive event provides a unique platform for students, alumni, lecturers, and senior management to connect, share insights, and build lasting relationships. With sessions rotating through Kuala Lumpur, Bangkok, HCMC, Hanoi, and Penang, participants will have the opportunity to network and gain valuable industry expertise from experienced professionals.

GRADUATION & RECOGNITION

Every EIU-Paris Master’s graduate has the opportunity to attend our annual Graduation Ceremony—a prestigious event that marks the culmination of your academic journey.

Legalization of your degree by the French government

Your Master's degree from European International University (EIU-Paris) can be authorized by the French government and validated by your country's embassy in Paris.

This validation process, known as legalization, confirms the authenticity of your EIU-Paris degree, ensuring it is recognized as legally valid in your home country.  

HOW TO APPLY?

🔹 Step 1: Submit your application form along with your personal and academic documents (e.g., passport, diploma, transcripts) to applynow@timesglobal.education

🔹 Step 2: Receive admission confirmation & study plan.

🔹 Step 3: Start studying immediately at your own pace.

Ready to take the next step in your career? Contact us today:

Visit our website: www.TimesGlobal.Education and www.eiu.ac