Accelerate Your Career with a
Bachelor of Sales & Marketing Management Degree.

100% Online. Study at your own pace.

Awarded by European International University (EIU-Paris),
a QS 5-Star Rated University.

INTRODUCTION

Times Global Education, a leader in quality higher education since 2001, proudly offers the Bachelor of Sales & Marketing Management (BSMM) Final Year Top-Up Degree in collaboration with the European International University (EIU-Paris). This program is designed for individuals who have already completed prior sales and marketing-related studies (e.g., Diploma, Associate Degree, or equivalent) and seek to earn a globally recognized bachelor’s degree.

Why Choose EIU-Paris?

European International University (EIU-Paris), a QS 5-Star Rated University, is renowned for its commitment to academic excellence and global recognition. EIU-Paris offers high-quality, flexible, and internationally accredited programs designed to meet the needs of modern learners.

This self-paced, 100% online Bachelor of Sales & Marketing Management program is ideal for working professionals, business owners, entrepreneurs, and diploma holders who seek career advancement, greater job opportunities, and leadership roles in the business world.

PROGRAM HIGHLIGHTS

• A Globally Recognized Degree: Earn a globally recognized degree from EIU-Paris, a QS 5-Star rated university.

• Flexible Learning: Study 100% online at your own pace, anytime, anywhere—perfect for busy professionals and working adults.

• Career Advancement: Build a solid foundation in sales and marketing management, equipping you with the strategic, digital, and leadership skills demanded by today’s competitive business environment.

• Efficient & Cost-Effective: Complete your degree in 18 months - or less - without having to quit your job.

• Diverse Language Options: Choose your preferred exam language from English, Chinese, Vietnamese, Bahasa Indonesia, or Malay, with tailored support available.

• Interactive Assessments: Engage with comprehensive multiple-choice exams and a practical Professional Portfolio Project that underscores real-world application.

• Networking Opportunities: Celebrate your achievements at our annual graduation ceremony, where you’ll connect with peers and industry leaders.

WHY A BACHELOR’S DEGREE MATTERS

Earning a Bachelor’s degree is more than an academic milestone—it’s a powerful tool for professional growth. With this globally accredited qualification, you’ll enhance your credibility, broaden your career prospects, and gain a competitive edge in today’s dynamic business world. Whether you aim to climb the corporate ladder, lead innovative projects, or launch your own enterprise, a Bachelor degree provides the strategic insight and comprehensive skill set necessary to succeed in the ever-evolving fields of sales and marketing management.

Who Should Enroll?

• Busy Professionals & Working Adults: Balance your career and education with our self-paced online study model.

• Aspiring Sales & Marketing Leaders: Enhance your strategic, digital, and leadership skills to excel in senior roles.

• Entrepreneurs: Gain the expertise needed to drive your business forward in today’s competitive marketplace.

• Career Changers: Transition smoothly into the dynamic field of sales and marketing with a solid academic foundation.

• International Students: Benefit from flexible learning and support in multiple languages to suit your needs.

PROGRAM STRUCTURE & SUBJECTS COVERED

This BSMM Top-Up Degree program covers essential business disciplines that prepare you for real-world challenges:

• Strategic Marketing Management:
  Explore advanced strategies in market analysis, competitive positioning, and innovative marketing solutions to drive business growth and align with your organization’s long-term objectives.

• Sales Management and Leadership:
  Acquire essential leadership skills and effective sales management techniques to motivate teams, manage performance, and achieve revenue targets in a dynamic market environment.

• Customer Relationship Management (CRM) & Sales Leadership:
  Learn to build and maintain strong customer relationships by effectively using CRM systems, enhancing customer satisfaction, and driving repeat business.

• Digital Marketing and Social Media:
  Master the evolving landscape of digital marketing, including SEO, content strategy, and social media engagement, to boost online presence and brand awareness.

• Consumer Behavior:
  Gain deep insights into the psychological, social, and cultural factors that influence consumer decision-making, enabling you to design compelling, data-driven marketing strategies.

• Sustainable Business Practices:
  Understand how to integrate sustainable and ethical practices into business operations, ensuring long-term profitability and corporate responsibility.

• Leadership and Organizational Behavior:
  Study the dynamics of leadership within modern organizations, focusing on team behavior, motivation, and effective change management to foster a positive work culture.

• Professional Portfolio Project:
  Apply your acquired knowledge by developing a comprehensive portfolio that demonstrates your practical skills and real-world problem-solving abilities in sales and marketing management.
  
  

ASSESSMENT

We focus on practical learning and real-world application, ensuring assessments are engaging and supportive.

• For 7 Modules:

  • You'll work on case studies (50%)—applying what you learn to real-life business situations.

  • You'll also complete a multiple-choice assessment (50%) to reinforce key concepts.

• For the Professional Portfolio Project (8th Module):

  • Instead of case studies or multiple-choice assessments, you'll complete an individual project to showcase your skills and knowledge in a practical way.

PROGRAM DURATION

• Up to 18 months (self-paced)

• Additional fee of USD 250 per year for extended study beyond 18 months.

ENTRY REQUIREMENTS

Applicants must meet at least one of the following academic criteria:

• HND Level 5 / Higher Diploma / Advanced Diploma / Associate Degree in Business or related fields

• Diploma holders in Business Administration, Marketing, Finance, Accounting, HR, or Management

• Chinese Independent High School graduates (Malaysia) with 3 years of work experience

• IPTS College diploma holders (Malaysia) – direct admission

• Form 5 graduates with 8 years of work experience

• LCCI diploma holders with 3 years of work experience

• Mature Entry Route – Applicants without formal tertiary education but with 5 years of relevant work experience may be considered on a case-by-case basis
  

Language Requirement:

• Sufficient English proficiency is required for reading and learning materials.

• Note: Students may choose to complete their case study assessments in English, Chinese, Bahasa Indonesia, Vietnamese, or Bahasa Melayu. (language support fee applies for non-English assessments)

EIU-Paris – A QS Rated 5 Star University

We are proud to partner with European International University (EIU-Paris), a QS 5-Star Rated institution known for its strong academic standards and student-focused approach. This recognition reflects EIU-Paris’s dedication to delivering quality education and preparing students for success in their careers.

Through our collaboration with EIU-Paris, we offer flexible and practical programs designed to equip students with the skills and knowledge needed for career growth and new opportunities.

This program is perfect for:

• ✅Diploma Holders – Seeking to upgrade to a bachelor’s degree

• ✅Working Professionals – Looking for career growth and promotions

• ✅Entrepreneurs & Business Owners – Enhancing business knowledge & leadership

• ✅Associate Degree & Higher Diploma Graduates – Transitioning to a full Bachelor’s degree

• ✅Non-Business Graduates – Professionals from IT, engineering, healthcare, etc., seeking business skills

• ✅International Students – Looking for a globally recognized business degree

• ✅Students with Partial University Credits – Completing an unfinished business degree

• ✅Employees Sponsored by Companies – Organizations investing in staff development

• ✅Stay-at-Home Parents & Caregivers – Seeking flexible education options

• ✅Freelancers & Gig Workers – Expanding business expertise & credibility

PROGRAM FEES

APPLICATION FEE:

• USD 300 / RM 1,200 / VND 7,600,000
  Note: The application fee is refundable if the student is not eligible for admission to the Bachelor Top-Up program.

TUITION FEES:

• Option 1: Single Payment
  USD 1,950 / RM 8,900 / VND 50,000,000 (Payable upon receiving the Offer Letter from EIU-Paris)

• Option 2: Three Installments

• 1st Installment (Upon Receiving the Offer Letter from EIU-Paris):
  USD 950 / RM 4,200 / VND 24,000,000

• 2nd Installment (Within the 4th Month from the EIU-Paris Offer Letter Date):
  USD 650 / RM 2,900 / VND 17,000,000

• 3rd Installment (Within the 4th Month from the EIU-Paris Offer Letter Date):
  USD 650 / RM 2,900 / VND 17,000,000 

IMPORTANT NOTES:

• Students who plan to complete their Bachelor’s degree in six months must pay the full tuition fee upon receiving the EIU-Paris Offer Letter.

 Additional Costs:

• Assessment in Chinese, Bahasa Indonesia, Vietnamese or Malay Languages:
  Additional USD 300 for language support and administrative fee.

• Extended Study:
  USD 250 per additional year beyond the 18-month program duration.

GRADUATION & RECOGNITION

Every Bachelor’s Degree graduate has the opportunity to attend our annual Graduation Ceremony, a prestigious event celebrating their academic achievement.

Legalization of your degree by the French government:

Your Bachelor’s degree from European International University (EIU-Paris) can be authorized by the French government and then validated by your country's embassy in Paris.

This validation process, called legalization, confirms the authenticity of your EIU-Paris degree, allowing it to be recognized as legally valid in other countries.

See the sample below:

HOW TO APPLY?

🔹 Step 1: Submit your application form along with your personal and academic documents (e.g., passport, diploma, transcripts) to applynow@timesglobal.education, and pay the USD 300 application fee.

🔹 Step 2: Schedule a virtual verification session to confirm the authenticity of your submitted documents. During this session, you will be required to present:

1. Your passport or National ID

2. A secondary form of identification, such as a driver’s license, or another official legal document.

The virtual verification session will be conducted in either English, Chinese, Vietnamese or Malay, based on your preference. This step is essential to ensure the integrity of our academic programs and verify the authenticity of applicants.

🔹 Step 3: Receive your admission confirmation and study plan. If you do not meet the eligibility requirements for the Bachelor Top-Up Program, your USD300 application fee will be fully refunded.

🔹 Step 4: Start your studies immediately and progress at your own pace!

Ready to take the next step in your career? Contact us today:

Visit our website: www.TimesGlobal.Education and www.eiu.ac